Life Insurance
For life’s unexpected ‘what ifs’
Your peace of mind starts right now
What is life insurance? At its core, life insurance protects the people who rely on you. It can provide a substantial, income tax-free benefit to help your family stay financially secure if you pass away unexpectedly — and certain policies can even help you build long-term family assets.
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Who is life insurance for?
If you have loved ones who rely on you — financially or otherwise — life insurance is one of the most effective ways to help protect their future. It can also support the growth and transfer of family wealth and assets.
What does life insurance cover?
Life insurance provides a payout, known as a death benefit, if the insured person passes away while the policy is active. This benefit is typically delivered as a tax-free lump sum and can be substantial—often enough to replace years of lost income.
Why should I consider life insurance?
Life insurance offers more than income protection for your family. It can help you build tax-efficient assets, support the continuity of your business if you pass away, and cover final expenses when the time comes.
The basics
What are the three main types of life insurance?
Term Life Insurance
Whole Life Insurance
Universal Life Insurance
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When do people get life insurance?
There’s no better time to put financial protection in place for the people who rely on you. The younger you are, the lower your premiums are likely to be—and the more coverage options you’ll have. People choose life insurance for many reasons: a job change that ends employer coverage, starting a business, or providing added financial security as a caregiver for a spouse or aging parents. Still, many wait until a major life event before securing coverage.
When do most people buy life insurance?
Getting married
Having a baby
Buying a house
How much life insurance do you need?
How much life insurance coverage you need depends on your stage of life and how many people rely on your financially. In general, the younger you are, and the more people that depend on your income, the more coverage you may want for income replacement.
Other considerations include debt that you may have and any future education needs your children may have.
There are also other ways to estimate your life insurance needs; for a personalized analysis, feel free to reach out to us directly.
How do most people get life insurance?
Through work
Online
Through a financial professional
Life Insurance FAQ
Top questions about life insurance
Life insurance plays a key role in safeguarding your family’s financial future, and we’re here to guide you every step of the way. Let’s walk through a few common questions to help you feel informed and confident in choosing the coverage that best fits you and your loved ones.
This is such a difficult question to answer, because policy rates are based on so many factors. The life insurance company, where you life, policy type, coverage amount, length of term, gender, health status, and even your career are used to determine rates.
As an example, for a 40 year old male, a 20 year policy with a $500,000 death benefit can cost between $28 to $122 per month.
Life insurance can help provide protection at any age, but it is especially important for adults with financial obligations and dependents. Generally speaking, the younger and healthier you are when you buy a policy, the less that policy will cost, so it is advantageous to find the right policy sooner rather than later.
Yes, you absolutely can have more than one life insurance policy, and many people do. For example, you may have group coverage through your job that does not meet your life insurance needs, so you supplement it with an individual policy. Or perhaps you have a permanent policy that builds cash value, but has a very limited death benefit. You can pair that with an additional term life policy that provides a significant income tax-free death benefit while your children are still growing up.
The death benefit amount on a life insurance policy is almost always income tax-free. The cash value growth of a universal or whole life insurance policy is also tax-deferred, so it can grow faster because it’s not being reduced by taxes each year.
The best life insurance policy is the one that you can afford and meets your needs. Because there are so many different types of policies and options available, almost everyone has a ‘best’ option for them,
Usually, yes. Some people genuinely just aren’t the target market for life insurance – they have no dependents, they have enough saved, maybe they have no financial obligations. For everyone else, life insurance should always be considered.
The three main kinds of life insurance are:
Term life insurance: This type of insurance provides coverage for a specific period, usually ranging from 10 to 30 years. It is often referred to as “pure life insurance” because it does not have a cash value component. The policy pays a death benefit only if the insured dies during the term. It is generally the most affordable type of life insurance.
Whole life insurance: This type of permanent life insurance provides lifetime coverage and includes a cash value component. The premiums are fixed, and the policy accumulates cash value over time, which can be used in various ways while you are living. Because it offers cash value and lifetime coverage, whole life insurance is more expensive than term life insurance.
Universal life insurance: Another form of permanent life insurance that builds cash value, universal life offers more flexibility than whole life insurance by allowing policyholders to adjust their premiums and death benefits.
Learning Center
Need more information?
Resources to help you learn and compare.
Explore the living benefits of life insurance
Life Insurance 101
Annual reviews- why they matter and what to expect
A detailed look at Universal Life Insurance
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